Market fit before ads
Traffic doesn't save a product people leave. First we test who truly needs it and what they pay for — then we grow the channels that confirm it.
When you need it
- Ads bring people in, but they don't stay
- It's unclear who your customer is and what they'd pay for
- There are no metrics, or they explain nothing
- You're preparing a launch and don't know which channel to start with
What we do
Customer interviews
Ten conversations after which it's clear what job the product actually does.
Positioning and pricing
For whom, against what, for how much. We test price hypotheses before baking them into the product.
Analytics from day one
Funnel, retention, cohorts — events that answer questions instead of just counting clicks.
Experiments
One channel at a time, a manual version before automation, a pricing test. Fast and cheap.
Launch
Product Hunt, communities, first partnerships — once there's something to show.
What you get
- Customer profile and the job they pay for
- Positioning and pricing hypotheses
- Analytics and a retention dashboard
- A six-week experiment plan
- Verdict: signs of market fit and what's next
Tools
Google Analytics
PostHog
Mixpanel
Stripe
Product Hunt
Want us to do this for you?
Tell our assistant about your project — a rough estimate in five minutes, a review in 48 hours.
Book an intro call
20 minutes: an engineer, a designer and a marketer look at your project with you.
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